Three OG Coaches Talking Shop

2. Escaping the Coaching Pyramid Scheme

Lianne Raymond, Sas Petherick, and Bridgette Boudreau Episode 2

As our first episode went out, the New York Times published an article titled: 'They Spent Their Life Savings on Life Coaching: some people who wanted to improve their lives and careers through coaching found themselves trapped in what they described as a pyramid scheme'.

In this episode, we respond to the article and discuss the origins of the pyramid scheme in the coaching industry.

We also talk about how to market and sell coaching services with thoughtful integrity. It's a juicy one!

NYT Article
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